branding
branding

branding

Design Print

The Timeless Brilliance of Faber-Castell’s «True Colours» Advertising Campaign

The world of advertising is constantly evolving, with new ideas and concepts being introduced all the time. However, there are some campaigns that stand the test of time, and continue to resonate with audiences long after they were first released. One such campaign is the ‘True Colours’ campaign for art supplies brand Faber-Castell, which was created by German ad agency Serviceplan back in 2010.

Travel Transportation

Exploring Switzerland’s Grand Train Tour: Roger Federer and Trevor Noah’s Latest Advertising Campaign by Switzerland Tourism

Switzerland Tourism has launched a new global campaign to promote the «Grand Train Tour of Switzerland». The campaign features former tennis star Roger Federer and US comedian Trevor Noah in a humorous ad where they accidentally board the wrong train. The campaign was created by Wirz, the same agency responsible for the successful campaigns of the past two years.

Branding Eyewear

Misenso Launches Playful Eyewear Campaign: Affordable Designer Glasses for Everyone!

Misenso, a start-up by Migros, has launched a new advertising campaign for its optical and hearing aid store. Misenso aims to disrupt the optical and hearing aid market by offering affordable designer eyewear, high-quality hearing aids, and exceptional customer service directly in Migros stores throughout Switzerland.

Technology OOH Print TV

«Think different» : A Campaign That Changed Apple’s Destiny

The «Think different» campaign was a game-changer for Apple. Created in 1997 by the Los Angeles office of advertising agency TBWA\Chiat\Day, the campaign celebrated creativity, innovation, and individuality. It helped rebrand the company and change its destiny, and it’s still remembered by Apple fans today.