Sam Kekovich and Lamb: A Legendary Advertising Campaign by Meat and Livestock Australia
The dynamic duo of Sam Kekovich and lamb has become an iconic part of Australian culture and advertising. Through an innovative and highly successful campaign …
Food & Drink
Burger King’s Spooky Surprise: ‘Ghost Detector’ Feature Unveiled for Halloween 2022
Are you ready for a hauntingly delicious Halloween treat? This spooky season, Burger King has cooked up something extra special for its customers, and it’s …
«Got Milk?» Exploring the Enduring Allure of a Mustached Question
Explore the enduring allure of the iconic Got Milk? advertising campaign. From its clever celebrity endorsements to memorable taglines, this blog post investigates why this mustached question captivates audiences even years later.
McDonald’s Epic ‘As Featured In’ Campaign: A Nod to Iconic Pop Culture Moments
McDonald’s, the fast-food giant renowned for its innovative marketing campaigns, has unveiled its latest endeavor, the ‘As Featured In’ campaign. Covering over 100 markets, this …
Personalization that Pops: Inside Coca-Cola’s ‘Share a Coke’ Phenomenon
In 2011, Coca-Cola decided to switch things up and create a marketing campaign that would change the game. The result was ‘Share a Coke,’ a personalized marketing campaign that would go on to become a global phenomenon.
Pringles’ Zombie Frank: A World First in Gaming Culture on Twitch
Pringles launched an innovative advertising campaign on Twitch, a platform that is popular among gamers. The campaign involved a zombie character named Frank, who emerged from a video game and teamed up with Twitch to promote Pringles as the snack of choice for gamers in Europe.
The Pepsi Commercial Scandal: a Harrier Jet for 7m Labels
In 1996, PepsiCo launched a scheme in which customers could save Pepsi labels and redeem them against Pepsi-branded merchandise. The accompanying commercial “joked” that anyone …
Absolut Vodka: The Absolut Bottle
Despite having no distinctive shape, Absolut made their signature bottles the most recognizable bottles in the world. Their campaign which ran for over a quarter …
When Pepsi dressed up as Coca-Cola for Halloween
Halloween is here, and Pepsi made the most of it. 2013 the drinks giant issued an ad showing a can of Pepsi dressed in shiny …