Dove’s Real Beauty campaign has redefined beauty standards, promoting diversity and self-esteem. This beginner’s guide traces the evolution of the campaign, its impact on society, and its continued efforts to promote realistic beauty standards.
Discover the impact of the ALS Ice Bucket Challenge on raising awareness and funding for ALS research. Learn about its legacy and why it is still relevant today in this beginner’s guide.
August 1st marks a special occasion for Switzerland as it celebrates its heritage and paves the way for the future generations. In line with this …
Discover the origins and impact of Nike’s ‘Just Do It’ campaign, and how it continues to inspire excellence in athletes and fitness enthusiasts around the world.
The highly anticipated Barbie film, directed by Greta Gerwig, has taken the world by storm even before its release. With a trailer that promises to …
Discover how Old Spice’s «The Man Your Man Could Smell Like» campaign transformed the male grooming industry and established the brand as a modern and appealing choice for younger consumers.
Volkswagen’s ‘Think Small’ campaign was a game-changer for the automotive industry. Learn about its origins, impact, and lasting legacy in our beginner’s guide.
Apple’s ‘1984’ commercial will always be remembered as a symbol of a new era in advertising, where creativity and innovation are valued above all else.
In the 1980s, Brooke Shields, a rising star in the entertainment industry, found herself at the center of a media firestorm when she appeared in …
Italy’s latest tourism marketing campaign, «Italia: Open to Meraviglia», featuring Botticelli’s Venus as a “virtual influencer,” has sparked controversy and raised concerns about the campaign’s superficiality and its portrayal of Italy. With a hefty budget of €9 million, the campaign has faced criticism for its mishmash of Ital-English tagline and its use of an AI-generated adaptation of Botticelli’s Venus.
