The Heartwarming Power of “A Tiny Love Story”: Migros’ 2024 Christmas Campaign
The holiday season is a time for heartwarming stories, festive cheer, and, of course, compelling advertising. Brands across the globe pull out all the stops …
Migros
Migros’ “Good, Only Cheaper” Campaign: A Case Study in Comparative Advertising
In the competitive world of retail, price and quality are key factors that influence consumer decisions. Migros, one of Switzerland’s largest retail companies, has ingeniously …
Migros M-Budget’s “Januarloch”: A Savvy Approach to Addressing Financial Strain
As the festive season fades away, leaving behind the remnants of celebration and joy, a familiar shadow looms over many individuals—the January slump. It’s that …
Migros and Wichtel Finn: Making Dreams Come True this Christmas
The holiday season is upon us, and Migros, in collaboration with the creative minds at the Wirz agency, is set to enchant audiences once again …
Misenso Launches Playful Eyewear Campaign: Affordable Designer Glasses for Everyone!
Misenso, a start-up by Migros, has launched a new advertising campaign for its optical and hearing aid store. Misenso aims to disrupt the optical and hearing aid market by offering affordable designer eyewear, high-quality hearing aids, and exceptional customer service directly in Migros stores throughout Switzerland.