Every holiday season, brands chase the same elusive prize: a Christmas ad that escapes the media plan and becomes culture. In 2025, a French supermarket …
The Super Bowl. A spectacle of athleticism, entertainment, and, of course, advertising. For decades, brands have shelled out millions for a fleeting 30-second spot, hoping …
In a world increasingly influenced by artificial intelligence, Dove has made a powerful statement with its latest campaign, “The Code.” This initiative, which marks the …
In the ever-evolving landscape of advertising, brands are constantly seeking new and innovative ways to capture consumer attention. With the rise of artificial intelligence (AI), …
